Ilana Diamond

Ilana Diamond

Managing Director of Hardware and AlphaLab Gear

Ilana works with the AlphaLab Gear companies on a daily basis. Her background in new product development, manufacturing, supply-chain management, and retail distribution will be indispensible to your hardware company.

Prior to joining AlphaLab Gear, Ilana served as President and CEO of Sima Products, an international consumer electronics accessory manufacturer, which she led to a successful exit. Ilana is an active angel investor and advisor in Pittsburgh’s startup community and currently serves on the Board of Directors for the Pittsburgh Technology Council and Tie Pittsburgh. Previously, Ilana sat on the Executive Board of the Consumer Electronics Association (CEA).

Colman Wolfson

Colman Wolfson

Senior Program Manager–AlphaLab Gear

Cole manages the operations and programming at AlphaLab Gear, as well as providing weekly office hours and mentorship to AlphaLab Gear teams.

Cole is the founder of the B2C retail startup Petagogy, where he led consumer marketing efforts, managed distribution channels, and handled all financial modeling, projections and accounting functions. Prior to joining AlphaLab Gear, Cole was the Business Developer Manager for Innovation Works, where he raised funding from companies, foundations and other sources.

Cole has an MBA from the Katz Graduate School of Business at the University of Pittsburgh and a BA in Anthropology from the University of Maryland.

Leah Simoncelli

Leah Simoncelli

Coordinator - AlphaLab Gear Hardware Cup

Leah runs the AlphaLab Gear Hardware Cup, an international pitch competition for early-stage hardware startups. She leads the outreach, marketing, and event management efforts for the US regional competitions, connecting entrepreneurs, angels, VCs, and the startup community across the nation. She also provides support to partners holding Hardware Cup events around the world, including partners in Israel, Japan, South Korea, Canada, and India.

Additionally, she manages marketing for the AlphaLab Gear program, which includes everything from traveling to meet startups around the US to creating and implementing a social media strategy to planning collaborative events in the AlphaLab Gear space.

Josh McElhattan

Josh McElhattan

Managing Director Startbot VC

Josh McElhattan founded Startbot in 2012 to invest in and serve robotics startups. He directed technology investment for Industrial Scientific starting in 2006, where he led research and acquisition efforts in areas such as predictive analytics, advanced sensors, imaging systems, and robotics.

Previously, Josh was user experience lead at JPMorganChase’s active trading platform, BrownCo (presently Power E*TRADE). He also led a consulting team for America Online’s AIM product management group and served on business development consulting teams for Arnold Worldwide and Allied Domecq (presently Dunkin’ Brands).

Josh has an undergraduate degree from Washington University in St. Louis and an MBA from Babson College.

Kayce Karlo

Kayce Karlo

Hardware Cup Assistant

Kayce coordinates the operations and logistics for the 2019 AlphaLab Gear Hardware Cup. Prior to joining Alphalab Gear, Kayce worked with some of the nation’s largest events, including Sundance Film Festival, Spoleto Festival USA, Jacobs Pillow Dance, and the Pittsburgh G20.